Looking on failbook.com as is my want, I came across this video. It's an extreme cross over between facebook and RL(real life).
In summer Coca-cola set up a kinda of festival/village for 3 days that "integrate music, friends, and fun". At this years event, it was shown on facebook to promote exposure or something.
Anyway they set up a system where every teen gets a wrist band that they can scan and it will show up on their own facebook page that they 'like' certain activities. It also works to upload pictures too.
I thought it was really interesting and kinda cool but is it going too far in integrating technology into real life? I understand the strong marketing campaign behind the idea but is it really necessary? I also really dig the novelty of it but... it's facebook. Really guys? Shouldn't you be there with your friends anyway? I don't think my Aunty needs to know right then and there that I 'like' free soft drinks and lying in the sun.
I thought it was an interesting vid and relevant enough to share :@
Em
I found the "auto-tag" thing more interesting then the whole "like" thing. The auto tag meant you were immediately identified on a photo loaded to facebook.
ReplyDeleteBut I also agree. What was the point? It's facebook! Maybe it's because I find the whole "So-and-so liked this" trend a little tedious.
great video... you get the whole concept without any dialog/text in just under 2mins. fascinating for an artefact maker:)
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